Fairtrade Fortnight 2017
NVTV - Focal Point - Monday march 13, 2017
Click HERE to Play Video - START 9:47
Fairtrade Questions and Answers
What is Fairtrade?
Fairtrade is a trading partnership between developing country producers and developed country consumers. A significant amount of the products we buy are grown or produced by farmers in the developing world, who are not paid a fair price for their work and forced into poverty. Fairtrade was established as a mechanism to ensure developing world farmers are provided a guaranteed minimum price that covers sustainable production and the ability to trade in global markets without exploitation.
What is the difference between Fairtrade, Fair Trade and fair trade?
Fairtrade - the certification mark provided by the UK Fairtrade Foundation or Fairtrade Ireland to products and buyers to verify full transparency of the entire process from origin to store shelf and international Fairtrade standards are met. These standards are overseen globally by Fairtrade International (FLO) and a certification body FLO-CERT. The Fairtrade mark is unique in its primary objective to tackle poverty and achieve the United Nations’ Sustainable Development Goals. It is considered the gold standard of ethical labelling with 50% of Fairtrade owned by the producers.
Fair Trade - the Fair Trade movement in the wider sense. It aims to obtain better prices, working conditions, sustainability and trade terms for farmers and workers in the developing world. This may include other labelling initiatives under the World Fair Trade Organisation (WFTO).
fair trade – the general act of buying, selling or exchanging products in a way that is fair. Does not imply the standards of either Fairtrade or Fair Trade.
*These three terms are not the same and should not be used interchangeably.
What is the Fairtrade certification mark and its standards?
The universally recognised green and blue coloured Fairtrade mark is the most common independent consumer certification label for Fair Trade products.
The mark can only appear on products from the developing world which meet international Fairtrade standards. It guarantees that the producer receives a minimum price for their goods that covers their costs of sustainable production and a social premium for direct investment related to further development. These international standards were established to support the sustainable development of small-scale producers and workers in the poorest countries in the world. It certifies products and not companies.
How long has the Fairtrade certification been around?
It was launched in 1995, starting with 2 Fairtrade products. In 2016, we have over 4,500 Fairtrade certified products.
What is the Fairtrade minimum price?
The lowest price that a Fairtrade buyer must pay the producer and is established from a detailed consultation with Fairtrade producers and traders to cover the costs of sustainable production. It is different for each country and commodity with a review every three years. If the market price decreases they are guaranteed the minimum price and thus protected, but if the market price increases they are paid more.
What is the social premium?
Fairtrade certified products besides guaranteeing a minimum price, also provide an additional social premium to farmers and producers for them to decide how best to invest in their communities. Examples include building health centres, schools, improving roads and infrastructure, scholarships to study at university, and many more community and social development projects that increase sustainability and a viable future.
How can you be guaranteed a product is from a Fairtrade producer?
Trading standards legislation for the Fairtrade system require that commodities be physically traceable. This guarantees all stages of the process from origin to store shelf, and ensures Fairtrade items are kept separate from non-Fairtrade or Fair Trade products.
History of Fairtrade in Northern Ireland
Key Moments for Fairtrade, Fair Trade and fair trade in Northern Ireland
1970 Oxfam supplies crafts and cards from the developing world.
1975 Tearcraft becoming Created importers of developing world craft products.
1979 Traidcraft become importers of developing world products, including food.
1980 Tanzania Tanica coffee becomes the 1st fair trade product to be imported and part of Traidcraft catalogue.
1981-5 Traidcraft pioneer the first fair trade tea, coffee, sugar and cholcolate into the UK market.
1989 International Fair Trade Association launched, which later becomes the World Fair Trade Organisation.
1991 Café Direct established and Fair Trade product lines are launched into supermarkets.
1992 Fairtrade Foundation was set up by CAFOD, Oxfam, Christian Aid, Traidcraft, Global Justice Now and the
National Federation of Women's Institutes.
1995 Fairtrade certification label is launched; Clipper Gold tea / Green & Black’s Maya Gold chocolate become the 1st
Fairtrade certified products to be launched into supermarkets.
1998 Divine chocolate is launched; 1st Fairtrade producer visit and Fairtrade Fortnight celebrated.
2000 Fairtrade certified bananas launched into supermarkets and independent retailers.
2005 Belfast becomes our 1st Fairtrade City (UK Fairtrade Foundation) and Fairtrade is embedded within the national
2006 Belfast becomes our 1st Fairtrade City in the world to gain dual accreditation (Fairtrade Ireland).
2006 Department of Finance and Personnel (DfP) produces procurement guide for Fairtrade products; Queen’s University
Belfast becomes our 1st Fairtrade University
2007 Sainsbury’s shifts to 100% Fairtrade bananas and the Fairtrade product range approaches 1000.
2008 Newry becomes a Fairtrade City & Dundonald becomes our 1st Fairtrade Village; 1st Fairtrade Business
Awards held; Tate & Lyle shifts to 100% Fairtrade sugar.
2009 Warrenpoint becomes our 1st Fairtrade Town & St. Mary’s University College becomes a Fairtrade University;
UK Parliament and House of Lords commits £12 million to Fairtrade, specifically FLO to increase Fairtrade
certification of producers and increasing Fairtrade product lines; Nestle Kit Kat 4 finger & Cadbury’s Dairy Milk
shifts to 100% Fairtrade chocolate.
2010 Antrim becomes our 1st Fairtrade Borough & Northern Ireland Executive - Sustainable Development Strategy
produced; 1st International Fairtrade Conference held in Belfast; Department of the Environment Minister as
portfolio for local government pledges support across Northern Ireland; Starbuck’s espresso ground coffee & Green &
Black’s chocolate shifts to 100% Fairtrade.
2011 Bangor becomes a Fairtrade Town & Fairtrade road signs erected for Antrim.
2012 Banbridge becomes our 1st Fairtrade Zone (includes Dromore, Gilford, Loughbrickland, Rathfriland and Kinallen);
Ulster University becomes a Fairtrade University; Fairtrade road signs erected for Bangor; Business in the Community
(BITC) – Fairtrade A Guide for Your Business launched; Northern Ireland Assembly Fairtrade motion passed
2013 Criteria agreed to make Northern Ireland a Fairtrade devolved region; Rathlin Island becomes our 1st Fairtrade
Island; Office of the First Minister and deputy First Minister (OFMdFM) – Sustainable Development Statutory
Duty, A Guide for Public Authorities launched; Northern Ireland Assembly and Business Trust (NIABT) –
Fairtrade and Corporate Social Responsibility conference held; Ben & Jerry’s ice creams shifts to 100% Fairtrade;
OFMdFM Ministers pledge support for Fairtrade and across the Northern Ireland Executive to the campaign.
2014 All Party Group on Fairtrade launched at Stormont; Derry/Londonderry becomes a Fairtrade City; Northern
Ireland Executive’s International Relations Strategy produced; Fairtrade road signs erected for Belfast; Review of
Public Administration for local councils implemented; European Union (EU) Public Procurement Directive
passed into law making it easier to choose Fair Trade products.
2015 Ballyclare becomes a Fairtrade Town & Newtownabbey a Fairtrade Borough; Fairtrade product range exceeds
4,000; 20 years of Fairtrade and the Fairtrade certification mark celebrated across Northern Ireland. Four more
local councils pass resolutions to support a Fairtrade Borough/District/City campaign.
2016 All Government Departments/Northern Ireland Office achieve Fairtrade goals and implementation; Remaining
local councils pass resolutions to support a Fairtrade Borough/District/City campaign; Parliamentary Group for
Fairtrade launched at Westminster Parliament modelled on the Northern Ireland campaign; All Party Group on
Fairtrade re-constituted; Colleges Northern Ireland pass Fairtrade policy to support our six regional Colleges and
working towards becoming a Fairtrade College.
2017 Fairtrade Regional Conference held in Derry/Londonderry; Fairtrade road signs erected for Derry/Londonderry;
Fairtrade Fortnight Billboards launched around Belfast as part of the wider Northern Ireland campaign to make
Northern Ireland a Fairtrade devolved region; Nicaraguan Fairtrade producers tour all Council areas across Northern
Ireland; Bewleys switches to 100% Fairtrade coffee; The Co-operative becomes the 1st UK retailer to source 100%
Fairtrade cocoa; All Party Group on Fairtrade re-constituted; Ards and North Down becomes a Fairtrade Borough,
including Towns of Bangor, Comber, Donaghadee, Holywood and Newtownards; Armagh City, Banbridge and
Craigavon becomes a Fairtrade Borough, including Banbridge Zone, Armagh City and Towns of Craigavon, Lurgan
and Portadown as well as Tandragee, Markethill, Pontzpass, Keady, Richill, Hamiltonsbawn and Waringstown;
Lisburn and Castlereagh becomes a Fairtrade City, including Lisburn City and Towns of Carryduff, Dundonald,
Hillsborough/Culcavy and Moira; Derry City and Strabane becomes our 1st Fairtrade District, including Derry City
and Town of Strabane; Stranmillis University College & The Open University working towards becoming a Fairtrade
University; Remaining Councils working towards completing Fairtrade Borough/District campaign, including named
Towns; Fairtrade report being compiled and audited independently against set criteria to declare Northern Ireland a
Fairtrade devolved region.
2017 June 19: Declaration and Launch of Report for Northern Ireland's attainment of Fairtrade devolved regional status.
2018 Indian and Hondouran Fairtrade producers' tour of Council areas across Northern Ireland; Remaining five Councils
working towards completing Fairtrade Borough/District campaign, including named Towns; The Open University
attains Fairtrade status. Stranmillis University College attains Fairtrade status. Antrim and Newtownabbey; Ards and
North Down; Armagh City, Banbridge and Craigavon; Belfast City; Derry City and Strabane; Lisburn and Castlereagh
City all renew their Fairtrade Borough/District/City status, respectively; Fairtrade flowerbed planted at Hillsborough
roundabout on A1 Motorway; Fairtrade featured at Cultural Night Belfast; Fairtrade initiative encourages schools to bake
a difference with gingerbread; Newry, Mourne and Down becomes a Fairtrade District, including Newry City and Towns
of Ballynahinch, Downpatrick, Newcastle, Saintfield and Warrenpoint; Traidcraft hosts conference in Belfast; Greggs
expands Fairtrade offerings with new winter drinks.
2019 Remaining four Councils working towards completing Fairtrade Borough/District campaign, including named Towns;
Fairtrade Regional Conferences held in the UK & Ireland.